Road Safety Week 2020 is next week
With CMS’ vision of a safer world, and our technology that allows customers to better manage road related risk, we wholeheartedly welcome and support Road Safety Week 2020. This year’s edition of the annual event.
The campaign runs from Monday November 16 to Sunday November 22.
What is Road Safety week?
Road Safety Week is the biggest road safety event in the UK. Started back in 1997, it is organised by the road safety charity Brake. The week long campaign aims to inspire organisations, communities and schools across the UK to take action on road safety, while raising funds to support Brake in its work.
Joshua Harris, Director of Campaigns at Brake, said: “Road Safety Week provides a unique opportunity, every year, to focus attention on how the safety of our roads impacts all our daily lives.”
Within the community of professional drivers that CMS operates, fleet operators, managers and company drivers, can use the week long event to demonstrate their commitment to road safety, to their staff, customers and local communities.
No need to speed
Every year a different theme for the Week is chosen, for example 2019 ‘s theme was: Step up for Safe streets
The theme for Road Safety week 2020 is: No need to speed.
This was chosen after a Brake survey revealed that only one quarter of people in the UK believe that vehicles travel at safe speeds, on the street they live on.
This year’s campaign aims to highlight the impact of excess speed, by even just a small amount, to the risk on our roads.
Harris commented “Speed plays a part in every crash and just one mph can mean the difference between life and death on the roads.
The formula is simple: the higher the speed, the longer the stopping distance, the harder the crash and the greater the risk of death and injury.
With Road Safety Week 2020 we want to help everyone understand why speed matters and to join together to say there is ‘no need to speed’ on our roads.”
Additionally, slower traffic has be shown to make places feel more welcoming, for those who live, work and play in them. When traffic is slow, more people choose to walk or cycle and people interact more, creating fitter, healthier and happier communities.
Why have Road Safety Week?
Because the numbers are still staggering
Every 24 seconds, around the world, someone is killed on a road. That’s more than 1.3 million people a year.
In the UK there were 1,721 reported road deaths in 2019. A level similar to that of seven years before, in 2012, according to data from the Department for Transport.
Perhaps most concerning of all, is that road accidents are the leading cause of death for young people aged 5–29.
Brake works to stop road deaths and injuries. It supports people bereaved or seriously injured in road crashes, and campaigns for safe and healthy mobility for all.
Road Safety Week provides a focus for the charity’s aims, and serves as a fundraising campaign to help provide the resources Brake needs to do its work.
How CMS supports Road Safety
CMS shares Brake’s vision of a world where everyone moves in a safe and healthy way, as part of our normal day.
Charles Smith, CEO at Collision Management Systems said: “Road Safety Week provides all of us at CMS with an important focal point to both engage our staff, and our customers on the importance of road safety”
CMS is founded on the vision of making a safer world.
Our mission is to work with fleet operators and insurers to help them make better use of their connected data to deliver a safer world.
We help them manage risk better, by highlighting trends and dangerous behaviours, such as speeding. And provide them with real time alerts when the worst happens. So that they can react rapidly and comprehensively to minimise the impacts of incidents.
Safety, then, is an integral part of every decision that we make at CMS.
As such, and not just for Road Safety Week 2020, CMS urges everyone to adapt the attitude of “No need to speed”, to drive safer, and to help make a safer world.
